To mark its centennial, the AFNOR Group chose Casablanca as the venue to bring together clients, partners, auditors, and employees as part of its participation in Préventica Maroc 2026, North Africa’s leading event dedicated to health, workplace safety, and organizational performance, which took place from November 10 to 12, 2026. This participation is part of a long-standing relationship between AFNOR and Morocco, illustrating the strategic importance of this market for the Group’s international development.
For 100 years, AFNOR has supported organizations in their pursuit of trust, performance, and continuous improvement through standards, assessment, certification, and skills development. This centennial is an opportunity to celebrate this legacy while preparing for the future alongside economic stakeholders committed to the major transformations of our time.
Préventica Morocco: A Platform for Dialogue on the Challenges of Tomorrow
A long-standing supporter of Préventica, AFNOR views this event as a premier platform for dialogue with companies, institutions, and experts dedicated to addressing issues of health, safety, quality of life at work, and sustainable performance.
In an economic environment marked by accelerating technological, environmental, and social transformations, organizations face a common challenge: strengthening their resilience while maintaining a high level of performance. In this regard, international standards are essential tools for structuring approaches, managing risks, and building trust.
Quality Culture and Workplace Health: Strategic Drivers of Competitiveness
During the trade show, AFNOR Morocco hosted several key events focused on quality culture and quality of life at work—two topics that are now central to organizations’ development strategies.
Sustainable performance is no longer based solely on economic results. It also depends on companies’ ability to create safe, attractive work environments that foster employee engagement.
This conviction lies at the heart of ISO 45001, the international standard for occupational health and safety management systems. As its revision is currently underway at the international level, the ongoing work aims to better incorporate changes in the world of work, new occupational risks, and stakeholders’ growing expectations regarding prevention and well-being in the workplace.
ISO 9001: The Transition Has Begun
The year 2026 also marks a major milestone for millions of organizations around the world with the publication of the new version ofISO 9001, the most widely used international quality management standard.
Certified companies are now called upon to prepare for their transition to this new edition, which notably reinforces the concepts of organizational resilience, adaptation to rapid market changes, stakeholder engagement, and continuous improvement in a context of constant change.
For organizations, this transition represents much more than a compliance issue. It is an opportunity to reassess their practices, optimize their processes, and sustainably enhance their performance.
AFNOR and its entire international network are committed to supporting companies through this transition by providing information, training, assessment, and certification services.
Morocco at the Heart of Our International Ambition
The celebration of the AFNOR Group’s centennial in Casablanca reflects the trust we have built over the years with the Moroccan ecosystem.
Through AFNOR Morocco and AFNOR International, we pursue a shared mission: to support organizations in adopting international best practices, to help foster a culture of quality and prevention, and to promote more sustainable and responsible growth.
As international standards continue to evolve to meet the challenges of the 21st century, the AFNOR Group remains true to its purpose: to transform trust into a driver of progress for organizations and societies.
Watch the video
Watch interviews with Myriam Augereau-Landais, CEO of AFNOR International, and Lilia Lahlou, Director of AFNOR Morocco, filmed during Préventica Morocco 2026 and the AFNOR Group’s centennial celebrations.
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